Welcome to the first edition of the CRH O’Regan SystemTM – Banding Bulletin. We have created this bulletin to keep you informed of exciting updates going on in the world of hemorrhoid banding and to keep various helpful resources at your fingertips. If you look to your right, you will be able to navigate directly to any of the many resources you might be in need of – all with one click – but be sure to bookmark our GI Website for even easier access: www.crhmedicalproducts.com.
In addition to adding this electronic resource for you, we are making big strides in reinforcing our brand identity among hemorrhoid sufferers and medical professionals across the country. To this end, we have developed a new logo that you will begin to see integrated into our marketing materials and product packaging. We feel this new identity is much more recognizable and descriptive, while being short and concise. I have included our new logo below for your quick reference:
As part of this marketing effort we will be launching a new product focused consumer website (www.crhsystem.com) in the coming weeks. For those of you who have yet to post your profile to our website, this is a perfect opportunity to start participating as we will be supporting this launch with various marketing and public relations activities. We are all very excited about the “facelift” and will be sharing the details of the launch as we get closer. In the meantime, I wanted to remind you of the many functional area resources we have available to help support your practice. Below, please find a contact list for the functional areas for which you may need support. We encourage you and your staff to utilize these knowledgeable resources.
Marketing:
We receive more than 16,000 visits from hemorrhoid sufferers each month who are looking for a physician near them who offers the CRH O’Regan SystemTM – make sure they can find you! If you have not already done so, please contact Alicia Johnson (800.660.2153 x1029) today so that she can coordinate your addition to the site and help you build your practice using our additional “free of charge” materials.
Product Ordering:
Don’t be caught empty-handed. Make sure you keep plenty of product on-hand to help reduce expenses incurred by Express Shipping. If you ever have questions about your orders, please do not hesitate to contact Deborah Cotter (800.660.2153 x1011).
Contracting and Billing:
Our contracting and billing department is available to provide assistance dealing with third party payers as it pertains to the CRH treatment protocols, obtaining maximum reimbursement and to help your staff with any coding and billing issues that may arise. Please contact Sarah Standley (800.660.2153 x1029).
Finally, if you or your practice have any clinical questions/concerns, are ready to expand your practice by having additional doctors trained, or simply want a refresher course for yourself, please do not hesitate to contact me.
I hope you have found this new resource to be of value and we look forward to sharing additional news with you soon.
Mitch
Mitchel Guttenplan, MD, FACS
Medical Director
CRH Medical Products Corporation
T: 800.660.2153 x1022 | C: 770.363.0125 | F: 770.475.9953
