Did you know that hemorrhoids are the third most common outpatient gastrointestinal diagnosis? A recent study published in the American Journal of Gastroenterology (Yang et al, 2019) sheds light on the burden hemorrhoids represent. Three key takeaways:
Check out our infographic for more insights from this article.
Gastroenterologists are in a unique position to effectively diagnose and provide proven, definitive and cost-effective care for, symptomatic hemorrhoids. By offering the CRH O’Regan System, your practice is already doing just that! If you would like to learn about the support CRH can offer in expanding this part of your practice and helping more patients, we would be happy to discuss creating a comprehensive plan tailored to your practice.
Many patients have suffered from hemorrhoids for years and are conditioned to “just live with them”, thinking ointments/creams or surgery are their only options for relief. One of the simplest ways to address these misconceptions and increase the number of symptomatic hemorrhoid patients you’re able to help is by simply educating your patients about their treatment options.
This is especially true for patients who have already been diagnosed with symptomatic hemorrhoids but were not scheduled for a banding appointment right away. Inquiring about hemorrhoids during a post-colonoscopy follow-up call or appointment ensures your patients have the information they need and provides an opportunity for them to ask any outstanding questions about the procedure. According to our recent survey, practices that do some kind of recall for their hemorrhoid patients treat 10% more of their diagnosed patients, but this process is used by only 30% of practices!
We regularly consult with groups on best practices for scheduling hemorrhoid banding appointments. If you would like to set up a call to discuss further, please let me know. I can also provide a script or template to make this follow up as easy as possible for your practice.
If your practice has a patient newsletter and would like to feature hemorrhoids, CRH would be happy to provide content, as we did for the practice newsletter pictured below. Feel free to reach out to me directly or put your marketing department in touch with our marketing manager, Alyscia, for more information.
For this month’s contest, we’d like to learn more about how your practice handles the process of scheduling patients who are diagnosed in the ASC. Some processes we frequently hear about include: